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    About

    Gain knowledge, get inspired, and experience a unique conference that brings data and analytics to life as only Disney can.

    The Disney Data & Analytics Conference (DDAC) has a rich history of delivering exceptional content focused on data and analytics to business professionals of all backgrounds. From engaging breakout sessions to interactive networking opportunities, we’re confident you’ll see examples of how data-based, analytical decisions work in all areas of business.

    While the specific methods and integration may change from industry to industry, the science and techniques remain the same.

    This is your chance to learn from Disney executives and distinguished industry leaders who work specifically in data and analytics roles as they share their insight and knowledge at DDAC!

    Register

    Registration for DDAC 2022 is now open! Early bird pricing available through March 18th, 2022.

    Why Attend

    For nearly two decades, DDAC has engaged attendees across various industries to provide actionable lessons that enable attendees to improve decision making by integrating data and analytics into everyday business processes—with a touch that is uniquely Disney. The Disney Data & Analytics Conference brings together nearly 2,000 executives, managers, and analysts representing more than 250 organizations and universities, plus all segments of The Walt Disney Company. Attendees represent an array of analytic disciplines including Revenue Management, Pricing, Forecasting, Marketing Analytics, CRM, Finance, Research, Technology, Data Management, and Decision Science. This is your chance to network with other industry professionals and learn the latest and greatest in data and analytics!

    Who Should Attend

    • Business analysts seeking to learn how analytics are being applied across various business processes
    • Data scientists seeking to learn about the latest techniques and methodologies
    • Data analysts, architects, modelers, designers, and developers seeking to learn about the latest tools and technologies
    • Executives seeking to learn how to further leverage analytics in decision making processes
    • Individuals interested in expanding their analytics skills and learning how organizations are leveraging analytics across various industries

    Learn

    DDAC keynotes & sessions are led by some of the top leaders in the industry. This is your opportunity to learn from their years of real-world experience.

    Discover

    Learn the latest trends and techniques in analytical tool development, scientific approaches, and extracting value from data.

    Network

    Engage with over 2,000 professionals across an array of industries and academia at the conference social events; all sprinkled with a touch of Disney magic!

    Solution

    Identify practical solutions to complex business problems regardless of industry. You’ll leave with specific skills, best practices, and strategies you can put to work immediately.

    Previous Speakers

    Captain B. "Sully" Sullenberger, III
    "Miracle on the Hudson" Pilot; Contributor to CBS News and Best-selling Author
    Shane Battier
    Vice President, Analytics and Basketball Development, Miami Heat; 2012 and 2013 NBA Champion, Miami Heat
    Rebecca Jarvis
    Chief Business, Technology & Economics Correspondent, ABC News
    Stephen Dubner
    Co-Author, Freakonomics
    Adam Savage
    Former Co-Host, Mythbusters
    Steve Wozniak
    Apple Co-founder, Chief Scientist of Primary Data

    DDAC Tracks

    Tracks are designed to help you navigate which breakout sessions would be the most insightful for you.


    • Data & Technology:

      Emphasizes emerging technologies and platforms in the data and analytics environment.

    • Marketing & Consumer Insights:

      Focuses on data driven insights into consumer behavior and marketing effectiveness.

    • Advanced Analytics:

      Focuses on innovative data analysis methods and may involve technical details including mathematical concepts and formulas.

    • Beyond the Numbers:

      Emphasizes the less mathematical aspects of data science including visualization, storytelling, and technical integration.

    • Leading the Way:

      Focuses on strategy, foresight, leadership, and organizational development needs to support data and analytics.

    Past Events

    Photos from DDAC 2019

    View the DDAC 2019 site